- Never follow the herd This is the philosophy of the Manulife Global Contrarian Fund, which adopts a Contrarian strategy to uncover undervalued companies, disregarding temporary market fluctuations.
- Never follow the herd The theme was expanded for implementation on below-the-line items, including online, fact sheets, promotional stands and a premium.
- Never follow the herd The theme was expanded for implementation on below-the-line items, including online, fact sheets, promotional stands and a premium.
- The Magic of Contrarian Strategy revealed The premium we created was equally contrarian – a "Magic Mug" with a design that changed when hot water was added. It featured small white arrows on a green background when empty and - after filling with hot water - the pattern changed to a big yellow arrow pointing in the opposite direction.
- The Magic of Contrarian Strategy revealed The premium we created was equally contrarian – a "Magic Mug" with a design that changed when hot water was added. It featured small white arrows on a green background when empty and - after filling with hot water - the pattern changed to a big yellow arrow pointing in the opposite direction.
- The Magic of Contrarian Strategy revealed The premium we created was equally contrarian – a "Magic Mug" with a design that changed when hot water was added. It featured small white arrows on a green background when empty and - after filling with hot water - the pattern changed to a big yellow arrow pointing in the opposite direction.
